The report said that in recent years, many fans mistakenly labeled "bowl" as "Owl", which led to the word "Owl" becoming the tide stem of the game. According to reports, before the super bowl every year, photos of owls are everywhere on the Internet.
Matt Williams, the American Society for the conservation of animals, said it helped raise awareness of the phenomenon. "Any message that helps to convey animal protection is a good thing," he said
